A couple of weeks ago, we released our new polypropylene web belts and offered email subscribers an exclusive discount. Last week, we added nylon web belts to the lineup, and now we are happy to offer a discounted price on these premium web belts for a limited time (promo details below). But you might be wondering, why purchase a non-elastic web belt, and what is the difference between nylon and polypropylene...

We are fired up to announce that the BETTA Belt is now listed for sale on Amazon. This is huge because Amazon is the largest ecommerce site in the United States (and second largest in the world, behind only China's Taobao, a division of Alibaba). Amazon's platform gives the BETTA brand an opportunity to reach many more people looking for a belt that offers greater comfort, functionality and style. If...

And the wrapper's off! After much imagining, designing and implementing, the new BETTA website is here. With a sweet new logo, real-life imagery, fresh copy and underpinnings by arguably the world's most secure and consumer-friendly ecommerce platform, we are pumped to unveil this righteous vehicle to showcase our inaugural product, the BETTA Belt. A truly innovative creation, our unique take on the web belt offers you the ultimate in comfort, functionality and style. The...